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How to Get Started in Earning Money through Affiliate Marketing

August 30, 2008

Affiliate marketing offers earning opportunities, making it as one of the fastest growing industry in the World Wide Web today. It produces billions of dollars worth of income yearly.  That is why many people are getting involved in it.

However, most of them are just getting into the jive of earning money without a concrete plan. You will have no strategies to be implemented, no guidelines to be followed.

In case that you are planning to get yourself involved in affiliate marketing, bear in your mind that it is a serious work. Though it is one of the easier ways of earning additional income, it still requires effort, perseverance, and a clear plan of action from your starting point up to the finish line.

To start things with, here are some of the elements that you need to consider in engaging yourself in affiliate marketing:

• Having your little home office is the initial element that you need to consider in starting your affiliate career.
Have your office workspace comfortable to work with. Make sure that it has enough illumination and your personal computer has enough ventilation as well.

• You must have some basic knowledge of trading online. It is necessary to be well trained in order to achieve success in this career. In case you are still unfamiliar of the system, you can get the necessary training that you need.

You can start by looking for some affiliate-marketing professionals who already earned substantial extra income and let them guide you on the system. The Internet also offers different resources and conference timetables, which you can attend to learn.

• Set a realistic target so that you can put the necessary plans to reach it. For instance, $1,000 is attainable if you are a first time affiliate marketer.

Since the popularity of affiliate marketing is increasing, it leads to an increase of earning opportunities. Now, you will ask yourself, “How will I choose the right affiliate marketing program?” and “Which of it will give me that good chance of earning a substantial income?”

The preceding sections can help you decide on those matters pertaining to affiliate marketing. These will help you evaluate different opportunities and saving your personal resources as well.

The Commission

Of course, that is the bottom line. How much will you earn from a sale? There is no point of endorsing a product or a service if you will not earn from it.

It will lead you in spending more on marketing it rather than making sales. Stick on a program that offers high commission values, possibly on a 50 percent basis.

Traffic on the Merchant’s Website

Try to know the traffic that the merchant’s site is receiving. You can use this standard for you to determine which you will affiliate.

If a certain website ranked in the top 100,000, this means that website has a good volume of traffic and it has vast amount of affiliates. If it is ranked below 500,000, then it means you get either a little opportunity or nothing at all.

Always conduct some research if the merchant’s site is getting good web traffic. It will help you decide where that gold mine is hiding.

Pay-out Periods

It is important to know how often you will receive your paychecks. There are merchants that release the commission of their affiliates in weekly basis. Others are monthly or quarterly. Your target will not be met if your financial resources will run out.

Tracking Cookies

Usually, potential customers will just be making some visit and will not make any purchase immediately. It is important that the merchant’s website use cookies to track these customers so that you will be able to get the credit once he returns and buys anything in that site. The longer these tracking cookies last, the higher the chance you will be paid.

Merchant’s Promotional Resources

In advertising, promotional resources are vital elements. Check the type and quality of these promotional materials that they are offering to their affiliates.

Look if there are articles or reviews posted in free article sites, special offers, and free samples.

Sometimes, it is wise that you use your own advertisement strategies. There are affiliate programs that use the same ads over and over again. By placing some fresh ads, the impression of the prospect is that it is a new product.

Affiliate marketing is full of surprises. Follow the aforementioned starting elements and pointers and start your affiliate career by hitting a gold mine.
 

Written by Olegs Marhelis · Filed Under Affiliate Strategies 

Website Usability Tips

August 30, 2008

Web usability according to research, was proven to be the most significant factor in web design. In fact, it is the influential element that keeps visitors returning to your site.

Usually the most overlooked aspect when designing a website, nonetheless in actuality, usability has power over the web. When your visitors can not easily navigate your site, chances are, he will not utilize your library in search for information and just go to other sites.  Note that all sites are just a click of the mouse away. Hundreds of thousands of other online stores that offer the same services or products as you are crowding the internet, making online shoppers more selective and choosy when concluding whether to stay and continue their browsing or just leave.

The internet offers online shoppers ample freedom and various choices; nobody will ever waste their time on a poorly constructed website.  In order to provide web usability, you must involve or think of your prospect clients in designing it.

Not like a traditional “brick and mortar” store, a lot of online stores or websites do not permit their visitors to “walk through” inside the site as they can in a traditional store set-up. While this may seem an unworkable task to accomplish, if done correctly, a “user-friendly” approach to web design will easily accomplish this task.

When online shopping, all things must to be located where visitors expect them to be at. The practice of flooding a client with abundant item choices all at the same time and making them search for certain items that they need, is most definitely not the concept of web usability.  

Your visitors must be taken into consideration all throughout your planning as well as designing process. Bear in mind that web usability must never be considered after the construction of a website.

Fixing and then testing your website only after construction is useless and will not yield satisfactory results. Your best approach would be to combine a replica of “pervasive usability” unto your web design and construction process.

According to surveys, here are top 12 reasons why visitors want to go back to your site:

• Easy navigation   74%

• Quick download time  65%

• Frequently updated information 58%

• Content quality    57%

• Content quantity   30%

• Content organization  40%

• Prompt customer service  40%

• Website search tools  25%

• Layout of homepage  20%

• Enjoyment   19%

• Website appearance  18%

• Inclusion of animated graphics   9%

Basing from these reasons, here are usability tips to help you design your website:

1.  Become familiar with your visitors based on their preferences.  You need a website with personality as well as content quality that accommodates your visitor’s taste; you should understand and recognize their color choices, technical skills, etc.

2. Create obvious and simple interface. The more apparent and recognizable the web interface is, then your visitors never have to undergo frustration in guessing how your site really works, and instead on concentrating on the interface, they should be concentrating on your site’s content.

3. Website readability.  Create “easy to read” paragraph, not using small text or font size. 

4. Quick loading.  You need a fast downloadable page as visitors hate to wait.

5. Avoid hidden navigation, as your visitors need to know where and what to click in order to go someplace.

6. Get visitor feedbacks so you will know what is working and what does not.  Learn from your prospects.

7. Investigate on website visitor performance.  Determine how long it takes to perform a certain task? It should not take too long, the faster the better.  If not, work on your user interaction so to improve performance.

8. Provide a help section.  If your website visitor does make a certain mistake, then they truly will appreciate it if you provide ways to assist them.  “404 page” is great for directing “spiders” to crawl unto your webpage.
Testing for usability

Testing for usability is not complicated and very inexpensive to carry out. The easiest answer is to design a simple sequence of undertakings for web users to carry out trials.

Invite people or friends to your workplace, then request them to navigate your website, watching and observing while they surf.  Do not wait when your website is done before you test it; test it now.

The work can be simple like finding out a product’s information or finding out how a certain firm can be contacted or one can order a product and finding shipping policies information.

After testing, fix any problem and test it again.  Continue testing and refining web usability of your website until such time that there are no problems found, that the experience is efficient and pleasant.

Remember that website usability is concerned to not just the appearance of a site, but more importantly how your site performs and particularly, it gives emphasis on the experience of your visitors.  

Written by Olegs Marhelis · Filed Under Website Usability 

Establishing a Relationship with Each of your Prospect in Affiliate Marketing

August 29, 2008

It is generally a fact that in online marketing, your investment is all that matters. Of course, you have invested money and effort in establishing yourself to succeed in affiliate marketing. Because of this, you are expecting to receive what is due for you.

As an entrepreneur, take into consideration establishing good relationship with each of your prospect. It is a plus factor in turning them into long-term clients and helping you to make your marketing plan a success.

The point here is that you have to express to your prospects that you look on them as real people and not as like a bunch of receipts in your cash register. Make them feel that they are important in the business; it is sincerity that matters in conducting business with them.

Here are some pointers that you can refer to in establishing good relationship with them based on a positive point of view.

Number One Pointer: Present the Best Yourself both Online and Offline

If you will be dealing with a prospect in person, be sure that you do not forget your personal hygiene. Have you properly groomed by wearing clean and pressed business attire. If you have a car, make sure that it is not just car; make it as your alter ego as possible.

Always remember that first impressions last. You need to impress your potential client and promote your program in a way that he will grab it.

In case of dealing online, have your website attractive enough for your prospects to have their eyes is stuck on it. If you are just some sort of a webmaster, provide your site with catchy fonts. Make it easy to navigate so that even new web browsers can understand what you really mean.

You can also offer forums to have a dialogue with your prospects. Be courteous in answering all their queries, as much as possible in a positive tone. Remember that you are presenting the real you both on and off the web, so better make the best of it.

Number 2 Pointer: Set-Up Common Grounds

Do not drop the whole details of the business instantly. When you will be meeting with your prospect for the first time, it will be wise in your part that you initiate some talk to draw them out a little.

If in case you have seen a photograph of his family, do not be afraid to ask some polite questions about how his children are. You can also share some insights concerning your own family as well. In this way, you will not just talk of pure business. Sometimes, it helps to mix it with some light talks.

It is a little bit harder to sell online. The correspondence that is available between you and your prospect is through e-mails and occasional phone calls. Again, be courteous. Make friendly responses. You can also incorporate in your responses something a little more personal. Tell him that you are enjoying the snowfall while answering his e-mail or you just got back from a vacation.

Number 3 Pointer: Soft Selling

Do not just offer your program as a sort of “business thing”. This is why some online entrepreneurs fail to sell it. A hard sell will just make your prospects turn-off.

You can begin by asking his needs. Give him a chance to air his point of view about what you are offering. Remember that they like to feel that someone is willing to listen to them.

Number 4 Pointer: After-Sales Relationship

If you have made that good impression and an initial sale, the connection must not stop there. After a week, for instance, send him a personal note of thanks for the opportunity of conducting business with them.

Let him know that you are always available to answer his other queries or concerns. By this, you are making him feel that you still care for him after he joined your program.

Number 5 Pointer: Other Benefits for You

Sometimes, there are problems that arises in marketing and it is out of your control (especially when it comes in Internet connectivity) to fix that problem. If you have established that friendly relationship with your client, he will be likely to stand by you during critical times.

You may find it more pleasant to conduct business with someone whom you have already known even just a little.

Expect that the world of online marketing, there are real and fake personalities. If you have developed a real personality and established good relationship with your prospect, you will succeed in attaining their loyalty to your affiliate-marketing program.

Written by Olegs Marhelis · Filed Under Affiliate Strategies, Business 

Do-it-yourself SEO

August 29, 2008

A company mostly relies on its official web site to build a reliable customer base, to interact and get feedback from customers, and to use the site for advertising purposes.

With search engine optimization, some techniques are employed so that a web site will be listed on top of the list of results when a user types in a keyword by going to Google, Yahoo, MSN, or other search engines.

Emerging on top of a search list would lead more business your way that is why search engine optimization or SEO tactics are employed.

Some companies employ the services of establishments or individuals who deal with search engine optimization.

This would involve the development of a more informative and user-friendly web site. It may also include pay-per-click or adwords services, such as the one offered by Google.

Another thing that can yield positive results at a lower cost, as compared to an adword campaign, is optimizing a web site for organic search.

This would mainly require keyword density which would result to more traffic going to your web site.

In effect, you will have an added clientele and this should lead more business your way.

If you would like to have a hands-on experience with search engine optimization and you would not like to get a third-party SEO service provider, there are some techniques which are easy to learn so that you can do it yourself. Take a look at the following:

1. Take a lot of time with developing your web site’s content.

For most web sites, content is the key. When writing the content of your web pages, insert vital keywords which relate to the products and services that your company offers.

Make it brief and concise, yet informative.

You might see that Internet users do not actually read a web site’s content word-for-word.

They just skim through the text and concentrate on the articles that they need and the data which they find interesting. A 600-word article may be too boring or too long for a user to read.

Keep your facts up-to-date so that users will visit your web site more often. Do not forget toinclude a lot of helpful links, articles and guides that users can forward to another user and add to your customer base.

2. Make the overall design user friendly.

In most cases, the rule the simpler, the better applies. Do not design your web site in an overly-complicated way that users will find it too “frightening” to browse through.

Adapt the design to your target market. If your target audience is of a younger age, make sure that the colors and designs are funky, youthful and attention-grabbing.

For a more mature audience, you can use subdued colors and have a more elegant theme and overall web site design.

3. Vary the keyword for each individual web page.

Think of every possible keywords or phrases that will apply to your products and services.

Each user is different and may not necessarily use the keyword that you expect them to type in the search bar. Search engines offer tools which will guide you through finding the correct keywords for search engine optimization.

4. Make sure that your hyper links are visible, accessible and informative.

Providing users with hyperlinks or HTML links which are useful and easy to find is yet another way to optimize your web site.

5. Learn how to lead traffic to your site.

Seek the advise of experts on this field if you do not know how to lead traffic to your site. Develop a plan and learn how to use the necessary tools pull traffic your way.

Gather all the statistical data that you can use to keep your web site on top of the search engines’ list.

Vary your web site’s contents and keywords to adapt to the current trend. If there is a particular word or phrase that you have not used when searching for keywords, use it instead to lead more traffic your way.

Be flexible enough to change the web site’s contents and fulfill the ever-changing needs of the online users.

All in all, you would have your work cut out for you if you want to employ do-it-yourself search engine optimization techniques.

With the proper research, creativity and enough knowledge, you can definitely optimize your web site and yield very promising results for your business.

Written by Olegs Marhelis · Filed Under Link Building, SEO 

How to seo your web page

August 29, 2008

For a commercial webpage to prosper in a search engine string search and come out on top, the page has to essentially be “prepared” to be detected and well-received by the search engine algorithm.

Because of the high amount of browsers visiting search engines such as Google and Yahoo, a new form of process was developed to make full use of the pros and avoid the cons of the algorithms used by the search engine companies. This process of preparation is called Search engine optimization (SEO).

As the amount of information grows exponentially, search engines will play a more vital role in keeping order in the World Wide Web. This has encouraged increasing numbers of people with something to look for to rely on search engines more. It simply is now a fact that you can find information faster if you use a search engine.

Because of this companies looking to attract more traffic to their sites would pay for valuable ad space within search results sent by the search engines to browsers. Because browsers are more often than not set on getting information about something, placing an ad that totally dovetails with what they’re looking for makes it easy for the advertiser to make a sale.

What search engine optimizers do then, is to make every effort to make the site considered highly relevant and show up in the top ten listing of their respective search strings. The usual method of SEO is to improve content, and dynamically expand the site with even more relevant data.

Unfortunately, unscrupulous SEO’s have also devised ways to cheat the algorithms of search engine to keep themselves on top with low quality or even misleading content. Google, Yahoo and other search engines have fought back by using even more complex algorithms to filter the junk and garbage out of their engines.

To properly optimize a web page, please follow the following steps:

1. Optimization should be part of the design. To properly optimize a web page, it should be considered as part of the design process. It should not be treated as an afterthought after the fact. This will lead to shoddy worksmanship and create unnecessary strain in the browser looking for relevant data.

2. Each web page must be optimized. That is to say, each web page must be unique, with their own content, titles and tags.

3. It’s not just the search engines. Don’t create a site specifically for search engines alone. Most people who start out this way create a site that is unwieldy and has bad grammar. Most browsers pass over unprofessional sites with poor copy.

4. Keywords. Make sure you have a list of terms you want placed in the page. Also consider that the keywords relevant to page 1 stays in page 1 while page 2 keywords stay in page 2. This is to make sure each page is unique in its offering, avoiding redundancy. In terms to competitiveness, a linking campaign will probably create more traffic and better results than concentrating on keywords.

Place your keywords strategically in the following areas: Page title, Meta tags, Body, Headings, Images, Bullets, Links.
High quality website typically rank well in the search engines partly because more and more people recommend it to others via word of mouth, email, instant messenger, or even better, take the link and place it in their own website link sections.

Google considers pages with inbound links as a vote to the quality and relevance of that site, increasing its rank in the search engine hierarchy.

In addition to inbound links, search engines also send out spiders to assess the site for relevance against an algorithm. The spider basically goes to the site and analyzes all the text in the page, including markup items, the meta tags and the title.

Spiders can read the following items on a web page, thus making the item highly relevant to search engines: text, page titles, meta tags, meta descriptions, code, tables. Depending on further technological considerations, search engines may consider other languages like Javascript and such. Currently, the spiders will just consider them clutter.

Web page optimization values content more than graphical artistic impact. One must keep in mind when the end result needed is to increase presence in the advertiser’s chosen search engine string.

Written by Olegs Marhelis · Filed Under Link Building, SEO, Web Design 

Avoid the common traps in blogging

August 29, 2008

Are you one of those that do not yet have the capability of blogging to help your business? Then, you are way behind all the others.

Professional and small businesses alike have already taken their marketing into blogs to communicate and keep in touch with their target customers and consumers alike.

You may have heard about it already. How people already have their own blog sites and how they work successfully with their niche market. Reports have also shown how their profits have been boosted because of blogging. These and among other things are enough for you to jump up and start blogging right away.

What you may not know about is that there are also many bloggers who have fallen into some of the pitfalls of blogging when they first started their own. And take note, these are the same persons who are so good in running their business.

Now, the question. Why do this competitive and successful people fall short when it comes to blogging?

The answer? Blog pitfalls. Not knowing what are these and how to best avoid them.
 
What are some of the pitfalls in blogging that you need to be aware of to ensure you do not make the same mistakes that others have fallen into.

1. Writing nonsense instead of writing answers to questions your consumers have. You have not undergone keyword search or asked your clients what they want to know first. And you may be thinking that blogs are just like diaries online.

With this beliefs, all you write about is you, your life and other related details. You are actually drifting away from your target. And you are contradicting the business building tool capability of your blog.

2. You pretend to be an expert in order to build more credibility but in reality, you do not have any idea about the blogging software you are using. You can blame this part on the new technology being used on blogging that you are not an expert on. But that is not reason enough.

You need to research and learn more about how to use your blog features before you even start one. Get to know how to make use of your blogs for visibility and accessibility over the Internet. Have a basic knowledge about trackbacks and permanent link features. They will prove important and necessary.

3. No blog category. The readers are confused about what topics are you writing about. They do not have any idea what they are getting into. They probably would not even attempt to find yours if they have to guess first what it is you are trying to say.

What is your main message? Your focus? What will be in your blog that your readers can benefit from? Try to answer these questions.

4. Your blog does not reflect you and your business. Your blog is a mess and your customers cannot seem to find any similarity between your blog and your business.

Your blog should be an extension of your business. Make your customers feel like they are doing business with you in the comfortable ambiance of your office. Your blogs should reflect your business image.

5. You have no idea about other blogs in the same field. You do not spend time looking at other blogs to see what is being written about and to see the strategies that others are using. You do not know what is happening on the market.

Blogging takes commitments. You have to let your readers know that you are present and that they are able to contact you through your blogs. Give some of your time to your blogs.

6. Your blogs have no appropriate contents posted. If all you ever have in your blogs are advertising and marketing about your products, expect your customers to get bored, go away and never come back. They have had enough of sales being presented to them.
Spare them the sales talk. Try to write something not about what you are offering. Find other related topics you can talk about.

7. You have not visited your blog site for some time. One of the sins in blogging is not updating what is written. Expect to lose the traffic you have been getting.

If you are not doing anything about your blog, why have one in the first place?

Written by Olegs Marhelis · Filed Under Blogging 

How to Make a Website More Appealing to International Users

August 28, 2008

More and more people around the world are using the Internet, and the numbers are increasing everyday. The Internet has become the primary source of information for many, and because of that, web sites have to constantly improve the content and image of their web pages in order to keep users interested in accessing their sites.

What are the measures that should be implemented by web designers in order to make their sites more appealing to users around the world? Here is a list of issues that can be encountered in web design and the necessary action to be considered:

1. Availability of basic features
First, the design of a web site should be compatible to any browser. It should be able to pass HTML and CSS validation tests. Second, web sites should be able to cater to disabled users. This won’t be a problem as long as designers adhere to web standards. Third, the process of navigating a web site should be simple enough for all users. No user likes to encounter a new site, and then he or she has to figure out how to navigate around it. Fourth, status bars should be available. It shows the destination of links as the cursor is being moved. The status of the current page is also displayed as it loads.

2. Appearance of the pages
There are four elements that make up the appearance of a web site. They are the fonts, color, graphics, and writing.

Fonts are not just a matter of personal preference of the user and the designer. The primary importance of font choice is that it affects how fast the users can read the information being presented. Arial fonts are usually recommended over the Times New Roman and the Verdana.

When applying color, it is important that there is enough contrast between background and foreground in order for the content to be readable. To achieve maximum contrast, black text against a white background should be used. Link colors should be established at standard settings.

When it comes to graphics, bear in mind that some pages get too overloaded because of the use of too much images. As much as possible, use graphics only to support the content being presented to users. A lot of people actually have the tendency to shut off the images when browsing for information.

Web designers should remember the distinction between writing for the web and writing for print. Web content should be short and straight to the point.       

3. Site performance
There are three factors that determine the overall performance of a web site. These are speed, tables, and connections.

Since everyone is hankering for more bandwidth, the best that designers can do is to avoid the usage of design that will take up too much bandwidth, because not every user has access to fast Internet connections.

To avoid making the site appear like it takes forever to download, avoid loading putting a whole page inside a table. Instead, divide the page into several tables.

Web designers should not cloud a page with too much items for the simple reason that each item requires a separate browser for the whole page to be downloaded.

4. The occurrence of bugs
Of course, no one wants to have bugs in his system. To avoid this, body text should be set up with relative font sizes. One has to consider that there are users out there who have poor eyesight, and they would like to adjust the font sizes through their individual settings in order to read the text more clearly. The relative value recommended for this would be:

font-size: -1

or

font-size: 100%

In case of URLs, it should be simple and short, containing no punctuation or spaces. Users should be able to copy a URL and paste it into an email message without it being wrapped in multiple lines. To avoid dead links, redirects should be established, in order to avoid the breaking of bookmarks and links.  

Web designers should make sure that navigation features will be present at all times, whatever the size of the window the user is using. Browser windows should be maximized when applying design, because not every user will be surfing the Internet in a maximized window. 
 
 
 

Written by Olegs Marhelis · Filed Under Website Usability 

Affiliate Marketing: The Solution to Control your Growing Expenditures

August 28, 2008

With increasing cost of living today, it is hard to sustain your household needs if only a single member of your family is generating income. It is now a necessity that families have at least two income-generating family members.

Just think that you are having an income of $30,000 to $60,000 every year. Big amount, isn’t it? But once you have figured out your growing expenses for your automobile (such as gasoline, repairs, insurance, and others), your work (like bus fare and meals), children’s needs, and house mortgages, it will just lead to a spend able income (which means you barely had enough to regularly finance your expenses and kept little or no savings at all).

Do not let yourself be drowned of these growing expenditures of your family. There are available ways of earning additional income aside from your present job.

You can actually develop your family lifestyle and not be haunted by creditors by working an online career. Not only that you can have additional money to spend for your expenditures, but also you can spend quality time with your family as well.

All you need to do is sit back at the comfort of your home, in front of your personal computer, and you are on the go of creating your first batch of thousand bucks through affiliate marketing.
What is Affiliate Marketing?

It refers to the endorsement of products or services in the Internet through affiliates. Affiliates are usually webmasters and ezine editors who act as sales agents on behalf of their clients in exchange for a commission on each sale made.

In affiliate marketing, you can prefer either the one-tier program or the two-tier program. In the former, you earn on a per referral basis and cannot hire sub-affiliates to assist you in endorsing a certain product or service. The commission will come from your direct referral.

The latter is quite favorable to you as an affiliate. You will not only earn from your direct referrals; you can also obtain a percentage commission from the referrals by your co-affiliates who join your program.
Affiliate Marketing For Online Entrepreneurs

In case that you are an online entrepreneur and you have your own site, you can use affiliate marketing to endorse your business and increase your sales. You can set up an affiliate-marketing program by including the necessary software for it.

Have your program’s terms, conditions, and online registration form posted in your website. Let your potential affiliates read it and join if they are satisfied with it.

Aside from posting details regarding your affiliate-marketing program, you can also opt to advertise in ezine advertisement networks, search engines, and other sites having high web traffic.

Have your marketing program be registered through affiliate program directories and networks so that prospects who are looking for some new opportunities can find you.

You could also write reviews and articles and let it post in free article sites and request the editors to publish it in your ezine.

Affiliate Marketing for Newbies

If you are just new in the business (no products and websites of your own) but you want to earn money through affiliate marketing, you can set yourself up as an affiliate. Learning the basics of Internet marketing and invest quality time and enough money in order for you to earn income from promoting products of other people.

Determine the hottest products or services in the web, register as an affiliate, and start promoting the product by using different marketing strategies. You can conduct extensive research about these things.

You can check sites, which have online marketing forums. Read posted messages in that particular site and try to participate by posting your queries too. You can also ask questions to marketers online and gain some useful tips in your affiliate career.

Affiliate marketing offers you the earning opportunity that you are waiting for. You can use tons of information right at your fingertips as you work from home.

If you will devote your time and spend your money wisely in this kind of online business, there will come a time that it is more than enough to fund your growing expenditures. Moreover, expect that your family will thank you in the end.

Written by Olegs Marhelis · Filed Under Affiliate Strategies, Business 

Blogging as food for the brain

August 27, 2008

This question about blogging arouse because of the sudden popularity that they have been getting. If you have been on the Internet for long, you will notice that the growing number of blog sites are getting to be as many as the articles.

Which brings to the questions about blogging. Why the sudden surge? Is it good for the brain?
According to some of the ‘online experts”, blogging does have positive effects on the brains of the boggers out there.

For one, blogging helps promote analytical and critical thinking.

The best of the best blogs are full of rich and fresh ideas promoting both helpful exchange and criticism. Instead of creating a closed and exclusive online community, these blogs enhance discussion and interaction among other blogs.

What’s more, the information you can get from blogs are one in a million. You will not get them from anywhere else. Aside from that, you are always free to comment on what is written. Constructive and destructive criticisms are welcome too.

Blog posts links to web sites where readers can proceed to get more information and sources. These blogs can even be linked to things being talked about for credibility and authenticity.
 
There are also some blogs that are based on personal opinions about events, technology or anything that has caught the fancy of the author. Unlike articles, blogs need not be too serious or too technical. Some are actually random thoughts put in a certain format.
 
Based from studies, consumers are likely to comment on or question what they read more than what they see on television or in pictures. If you notice, blogs tend to have more readers tuning in to see how a particular topic will develop day by day.

Second, blogging is a powerful means of promoting creativity and initiative thinking.

To maintain their popularity among readers, blogs need to be updated regularly. This constant demand for output encourages a kind of spontaneity and ‘raw thinking’. In simple terms, this is the brief associations and the occasional strange ideas that are rarely found other formal types of media.

Blogging fosters spontaneity since blogging updates can be posted in a matter of clicks whenever a new idea or interesting information is found. Blogging is perfectly suited to follow the plan for promoting creativity. They emphasize that you should be sloppy enough so unexpected things can happen but not so sloppy that you cannot find out that it did.

Spontaneous and raw ideas in blogging are also a means of awakening an association of ideas that are not often brought out.

But this does not mean that blogs do not follow the “norms” dictated in print ads. On the contrary, their permanent search engine positions force them to maintain some sort of “decency”.

Blogs encourages analogical thinking. Recent international surveys show that students in the US are falling behind most of their first world peers in problem solving and critical thinking.

It can be noted that this fall may have resulted from the decline in school-based instruction in critical analysis, idiom, and influential writing.

Bu then, thanks to the many professional persons like lawyers, theorists, and academics that are running many outstanding blogs, people can now benefit from their intellectual thinking and the use of their analogical thinking when corresponding with the dommon people of the blogging world.

Sometimes too, blog-based interactions between experts give a unique opportunity for young thinkers to observe and assess arguments from analogy on an ongoing basis. This can also help develop their own abilities to think analogically.

Blogging is also an effective means of getting more access and exposure to excellent information. Blogs link many data and arguments in branching threads. They also affix primary source materials and reference works.

This way, they can promote deeper understanding and exposure to quality information. In turn these sources can start other innovative projects.

Lastly, blogging merge the best of single with social interaction. It is said that invention is thought of alone yet the valuable effects of brainstorming with a community of intellectual peers develops the idea.

With all these said, it can now be concluded that blogging can really be good for the brains. It is a form of education that can take any individual into the next level of development.

Written by Olegs Marhelis · Filed Under Blogging 

Promoting your Business Using Affiliate Marketing

August 27, 2008

You started your own online business, everything’s there; your website’s running, every link in it is functioning as it should be, the products or services you’re selling are there, but your sales are at an all time low.

Why? You probably thought that starting an online business just requires you to put up a functioning website; this is where you are wrong.

Starting an online business is not as easy as it seems. As with other businesses, you have to advertise your products in order to lure people in and start buying your products.

So just how do you advertise in the internet?

Simple

There are a number of ways to promote your online business in the internet. One of them is through affiliate programs.

Affiliate programs works by posting your banners and links to other websites. Most of these are free; you only pay affiliates for every customer referrals from their website who buys your product.

For example, Customer “A” visits your affiliate’s website, then customer “A” gets interested in the product you are selling, and then customer “A” clicks on your link or banner in your affiliate’s website. Customer “A” is then redirected to your website so that he/she can buy the product you are selling.

You then pay your affiliate with a specified amount of commission for that product.

How would you find affiliates who would want to post your links and banners free?

There are so many people in the internet willing to post your links and banners free. People like to use affiliate programs because they practically do not have to do anything hard through this form of advertising.

All they do is promote their website in order to generate targeted internet traffic to their website, therefore, generating targeted traffic to your website and produce more sales.

All they do is hope and pray that a visitor from their website will buy your product in order to get a commission.

To find a good number of affiliates who are willing to promote your products free, you first have to sign up with an affiliate-tracking program.

After signing up, you now have to make a decision on how much you are going to pay your affiliate for each sold product.

You then design some banners or text link that your affiliates can use to post in their website.

Now you are set. All you have to do is wait for affiliates to sign up in the affiliate tracking program and start promoting your products.

Although affiliates can promote your products or services free, you still have to take care of your affiliates in order to promote your product more diligently and with loyalty.

To get affiliate’s loyalty and get them to work harder in promoting your products, pay them well. Give your affiliates a high commission rate for every products sold with their referrals. Not only that it will keep your affiliates from leaving you but it will also attract more affiliates to sign up for you.

You also have to track the sales generated by each and every affiliates referred to you. If you have lots of affiliate, you can easily track their referrals and sales through the affiliate tracking company you signed up for.

You also have to pay your affiliates as early as possible for their sales. Letting them wait for months will discourage them to promote your products and leave you. For this, you have to set up a minimum payment requirement in order to track which affiliate you have to pay.

Be professional, answer questions from emails from your affiliates regarding your affiliate program as soon as you can. Do this in a friendly and professional manner.

Create an affiliate’s newsletter. This is a great way to show your support your affiliate and a great way to give them tips on how to market your products more effectively.

Give your top affiliates bonuses for the sales they bring you and include them in your newsletter for your affiliates. This will get your other affiliates to work harder in promoting your products, and a little competition is good for your affiliates.

Create an affiliate’s only chat room. This will enable your affiliates to speak with each other and discuss about how to make your products to sell more. Providing them with chat rooms or discussion boards will show how much you support them. It is also a good way to give tips and advice on how to market your products.

Affiliate programs are a great and cheap way to advertise your products. Your affiliates will work hard if you give them enough benefits and bonuses for promoting your products or services.

Written by Olegs Marhelis · Filed Under Affiliate Strategies 

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