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How Blogging Can Help Your Business

September 7, 2008

Are you looking for more innovative ways to boost your online business? You can try doing blogs.

Blogs? What are blogs? According to Wikipedia the blog is a short form called for weblog. Peter Merholz coined the term by combining the phrase “we blog” onto the sidebar of his weblog last 1999.

A blog is a mini web site. Those who do blogs are called bloggers. They enter “posts” which shows in the blog page from the newest posts to the oldest ones. They use blogging software and allow readers to comment on their posts. The comments are considered another new content to the blog.

Bloggers can post anything under the sun. Initially, when it was introduced, blogs were really for user’s private affair, their thoughts, activities and anything that reflects their own experiences in life. Blogs is some sort of an online journal or diary.

Through time, the original use of blogs has expanded. Now it can be used in virtually any kind of self-expression. Blogs now can also help build your online business.

Blogs are ruthlessly taken advantage of, too. There are businesspersons unscrupulous enough and resort to publishing spam blogs or “splogs”.

The blogosphere is the vast community built by bloggers. The blogosphere has its own ways and means to welcome, identify and build the reputation of each new blogs introduced in the Wide World of the Web.

In this article, you will know how to utilize blogging in building your online business and contribute positively to the blogosphere.

You must familiarize yourself with the blogosphere’s set of rules that need to be followed for you to publish a successful blog.

The first and major rule of the blogosphere is that your blog must contribute to the blogosphere. You must publish real content and not just advertisements on your blog. Splogs are unveiled because of the overloaded advertisements disguised as content.

This may contradict with your goal to put up a business-type of blog. But then again, if you only know how to effectively make a good blog, you can utilize it to build interest for your product and service without loading it with too much links and marketing tones referring to your business website.

This kind of blogging is the right way to positively help your business website. At the same time, it will contribute good content to the blogosphere. Do not try to sell products. You can open discussions and speculations on products. You can even spur other bloggers to react on your posts regarding such products.

If you are anxious to enter all internet avenues that will guarantee recognition of your products, then the blogosphere may give you good opportunities. Still it may do the reverse for your products and services, too and create problems for you.

You will not be able to control potential customers or clients to post comments to your original posts and they might expose certain issues you would best prefer to do away with.

If you fail to address the issues to the satisfaction of those commentors, it may not bode well for your business and your products. Not following up or reacting to comments may also be taken as a negative reaction from you.

The blogosphere now involves millions of internet users, and part of them is your potential market then. If there is negative feeling about your products, your business might suffer the consequences.

If your goal is to build a good reputation for your company and product, then, stick to issues that will not bring negative insights. If you can achieve this, then you can out flank other media, competitors and other traditional information outlets with your blog.

If you achieve a successful SEO result for your business web site due to the excellent reputation of your blogs, then you have tapped that blog resource unable to achieve by others. Chances our, your blog posts would even come first in search results for a particular product or service.

However, if you are not 100% confident in your product or service blogging is not for you.

You must be confident of your company and its services and/or products so that you can enjoy the full benefits of blogging.

Written by Olegs Marhelis · Filed Under Blogging, Business, Link Building, Promotions 

If you want to get in SMARTS you must hurry!

January 16, 2008


Andy from StomperNet just sent me an email that people who want to get in SMARTS need to hurry!

He is telling that on Friday at 2:00pm Eastern time, the price for SMARTS is going up by $600.00.

Here is his email:

I really hate to bring this up, because it’s
been such a “feel good” few days…

For instance, inside the new SMARTS forums, the
community is already blossoming…

And we made the crazy decision to just plain
give away our SMARTS “Instant Grad School” to
all the SMARTS members.

(The Instant Grad School was SUPPOSED to cost an
extra $497.00, but we decided to give it to the
SMARTS community at no extra charge. It hurt our
pocketbook some, but it felt great to gift that
bonus to the community.)

It’s been all beauty and grace for a couple of
weeks now.

But this is the thing I’ve been avoiding…

It’s almost time to close down sales of SMARTS.
You see, we are getting SMARTS classes started in
full next week.

So… we have to do this:

On Friday at 2:00pm Eastern time, the price for
SMARTS is going up by $600.00.

In addition, we will pull down the offer for the
“Instant Grad School” instant upgrade.

AND we’re also going to have to pull down my
bonus Video Creation webinar series.

So it’s getting down to the nitty-gritty. You’ve
got less than 48 hours to go. If you want to get
on board our SMARTS traffic system, you have to
act now.

Here’s the link.

Best Regards,

Written by Olegs Marhelis · Filed Under Affiliate Programs, Affiliate Strategies, Promotions, SEO